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SiRAIntelligence

Partnership and Audience Intelligence

SiRA Partner

For organisations participating in events as partners.

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Business areas

Events and MatchmakingResearch and Data Intelligence

Overview

What this product does

SiRA Partner is the self-service partnership, hosted-activity, registration and audience-intelligence workspace for organisations participating in events as partners.

Partners see the events their organisation is connected to, the gatherings they host, registration and waitlist totals, capacity, and whether their team holds valid event access.

Partner Insights turns registrations, workshop attendance and perk redemptions into structured audience analysis, scoped to a single main event or across the partnership.

Capabilities

What is included

  • Partner overview with organisation, owner and partnered events
  • Partnered-event list with dates, access status and SiRA Connect availability
  • Hosted side events and workshops with venue, capacity and draft status
  • Registration, going and waitlist totals per gathering
  • Registration and share links
  • Team event-access checks against ticket data
  • Perk redemption tracking
  • Partner Insights audience analysis
  • Query builder with measures, breakdowns, filters, adjustments and groups
  • Charts and participant-level tables
  • Ready-made insight templates
  • Organisation workspace

Intended users

Who operates it

Event partners and sponsorsCorporate innovation teamsInvestors hosting side eventsPublic agencies and clustersEcosystem organisationsPartnership and marketing managers

Operational problem

Partners usually operate blind: hosted activities, registration lists, ticket data and audience information sit with the organiser, in spreadsheets or in separate registration tools.

Outcome

SiRA Partner gives partners a single self-service workspace for their participation, hosted activities, registrations and audience intelligence across multiple events.

Workflow

How the product is used

  1. 01Partner organisation is connected to one or more main events
  2. 02Partner creates hosted side events and workshops with venue, time and capacity
  3. 03Registrations, waitlists and perk redemptions are captured
  4. 04Team event access is verified against ticket data
  5. 05Audience data is analysed in Partner Insights
  6. 06Engagement and outcomes are reported back to the organisation

Boundaries

Where this product's responsibility ends

SiRA Partner manages event partnerships, hosted gatherings, partner registrations, perks and partner audience intelligence within the partner's permitted scope.

This product does not

  • Main event administration
  • Portfolio and investment tracking
  • Participant-facing networking experience
  • Wider outcome measurement across programmes
  • Access to data outside the partner's permitted scope

Use cases

Typical situations

  • A corporate partner hosting a workshop at a main event and tracking registrations and waitlist
  • An investor running a side event and analysing the badge types and industries who registered
  • A partner measuring perk redemptions over time
  • A partnership manager comparing audience composition across two main events

Connected products

How it works with the rest of the platform

Connected products share records and structures, so information does not have to be re-entered.

Event and Programme Operations

SiRA Events

SiRA Events is the event configuration and orchestration layer for programmes, side events, venues, field operations and connected SiRA workflows.

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Matching and Connection Management

SiRA Connect

SiRA Connect is a dedicated matchmaking and meeting platform for events and programmes that manages participant discovery, networking, meeting scheduling, communication and post-meeting follow-up.

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Event and Programme Operations

SiRA Tickets

SiRA currently integrates with your ticketing platforms for ticket synchronisation, access control and registration data. Native SiRA Tickets is in development.

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Outcome Measurement and Reporting

SiRA Proof

SiRA Proof is the cross-product intelligence and reporting environment for measures, breakdowns, filters, cohorts, adjustments, visualisations and saved reports.

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Event and Programme Operations

SiRA Badge

SiRA Badge is a registration, check-in and physical badge management solution that manages participant registration, attendance verification, on-site check-in and badge printing.

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Continue

Other products

All products

SiRA Assess

SiRA Assess enables organisations to measure, evaluate, score, compare, rank and select startups based on structured criteria.

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SiRA Portfolio

SiRA Portfolio enables investors and portfolio managers to track the development, performance, needs, milestones and post-investment progress of companies within their portfolios.

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SiRA Awards

SiRA Awards manages award and competition programmes from end to end, including application collection, eligibility checks, jury assignments, multi-stage evaluations, scoring, ranking and the selection of finalists and winners.

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See SiRA Partner in operation

A demo shows the product using realistic programme structures, including how it connects to the rest of the platform.

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